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Project 2 – Black and White Newspaper Ad

This project is designed to continue learning about and working with newspaper advertising. The students are given the black and white newspaper limitation and a specific number of column inches to design and build an ad. Learning how column inches work in the sizing of newspaper advertisements is a key component in this project.

The students usually start to understand and get the feel for advertising during this project. This semester we had some good results, here are a few: